Posts Tagged Digital Marketing

Should You Change Your SEO Plan For The Holidays?

Should You Change Your SEO Plan For The Holidays?

Online sales are forecasted to jump by 15% this holiday and it is never to early to create a plan to increase your online revenue. As many business owners know, the implementation of a strong SEO plan is often the key to experiencing continual growth and expansion online. With holidays like Thanksgiving and Christmas right around the corner, you may be wondering if you should customize your SEO strategies to have a time-specific appeal. If you’re interested in learning how to create a great SEO plan for the holidays, consider implementing the following strategies:

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Posted in: Digital Marketing San Antonio, Holiday Marketing, Inbound marketing, SEO San Antonio

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Digital Marketing Holiday Guide

Digital Marketing Holiday Guide

digital marketing guide for the holidaysUltimate Digital Marketing Guide for the Holiday

According to the National Retail Federation, holiday sales accounted for 19.3% of the industry’s revenue for 2012.  For some businesses, the revenue made in the last two months of the year account for as much as 40% of their annual sales. The toll the economy has taken on consumer spending which means the competition for those limited dollars will be fierce this year. Here are a few Digital marketing tips that can help increase customer count and maximize revenue this holiday season. (more…)

Posted in: Corporate Marketing, Digital Marketing San Antonio, Marketing San Antonio

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15 Overused Words in Digital Marketing

15 Overused Words in Digital Marketing


Overused Marketing BuzzwordsIn this age of digital marketing, many “buzz words” have come on the scene.

These are words that marketers use over and over again in hope of enticing and luring consumers. Here’s 15 of these words with their meanings:

#1: Utilize
“Utilize” is just a so-called fancy word for “use”. The online population doesn’t have time to waste. Your copy should be as simple and clear as possible. Show off your extensive vocabulary somewhere else. Your readers will thank you.

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Posted in: Charise, Digital Marketing San Antonio, Marketing San Antonio

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5 Inbound Marketing Strategies

5 Inbound Marketing Strategies

Inbound marketing focuses on being found by potential leads instead of searching for customers.

Inbound Marketing Strategies in San Antonio

Traditional marketing methods such as paid TV ads, direct mailings, cold calling and trade shows are costly. Inbound Marketing is not only effective and less expensive but the results are better tracked.

1. Search Engine Optimization

The primary way that inbound marketing works is through Search Engine Optimization (SEO).  SEO is a method to get your website to rank high on search engines for specific keywords.

When a potential customer does a web search, they are actively searching for your product or service. So as a marketing firm your audience might type in “Marketing San Antonio,” if you’re website is listed on page 1 of Google, Bing or Yahoo search engines you’ll be likely to receive more quality leads.

Help your business get visibility online with these SEO marketing tips.

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Posted in: Charise, Digital Marketing San Antonio, Inbound marketing, Marketing San Antonio

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